For Brands With Main Character Energy

An AI image library built for creatives who don’t do mediocre.

Finally, AI Images that understand the assignment

We got tired of stock that looked like stock. Frills started because the best designers deserve better raw material. So we built a library that thinks like a creative — editorial quality, real-world ready, and always one step ahead of the trend cycle.

Featured Founding User

Tonic Site Shop

“Wow, these are gorgeous! I love how cohesive the collections feel.”

Jen, Tonic Site Shop

Your unfair visual advantage

We don’t just create pretty. We create usable. Here’s what you get:

I've purchased a lot of AI images for my brand, but the others don't even compare to Frills. Premium imagery!!!

— Kristy Gray, kristygray.com

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